Nike Air Max 97 LX Swarovski Silver Bullet

Known as the Nike Air Max 97 LX Swarovski, this luxurious version of the classic Nike runner comes in the OG Silver Bullet colorway but has been covered in Swarovski crystals for a new look. To celebrate its 20th anniversary and explore its future potential for Spring and Fall 2017, NikeWomen designers looked to a material pioneer, Swarovski, and their Crystal Fabric, to creatively embellish and add durability to the Air Max 97. Containing tiny, densely clustered cut and uncut crystals, the fabric offers a gleaming yet gritty appearance, perfect for a new expression of the original’s signature shine.

During a trip to the Swarovski headquarters in Wattens, Austria, NikeWomen Color and Material teams received rare access to company archives and learned about the 12 years of research that went into the production and innovative applications (which include jewelry, apparel, fabric, home décor, car interiors and watches) of Swarovski’s pioneering, sustainable Advanced Crystal formula. In particular, the NikeWomen team gravitated toward the Crystal Fabric.