New Balance 550 WMNS Grey Day

The 550's journey from its debut in 1989 to its resurgence as a global fashion favorite is quite remarkable. Originally making waves on basketball courts across the country, this silhouette was eventually tucked away in the archives, only to be rediscovered and reintroduced in limited-edition releases in late 2020.

Its return to the full-time lineup in 2021 marked a triumphant comeback, as it quickly captured the hearts of sneaker enthusiasts worldwide. The 550's low top, streamlined silhouette offers a contemporary twist on the heavy-duty designs of the late '80s, blending nostalgia with modern sensibilities.